Social networking sites, such as Facebook, have the ability to significantly impact local business owners and entrepreneurs no matter the size of the business. To keep your business current, you should at least be familiar with the latest social marketing techniques and viral advertising technologies that Facebook has to offer.
Facebook recently crossed the than 250 million active users milestone. More than 120 million of those users log on to their Facebook account at least once per day. Two-thirds of those users on Facebook are outside of college with the fastest growing demographic of over 35 years of age.
